Healthcare & biotech

For healthcare and biotech companies bringing breakthrough innovations to life, Mix Consulting provides strategic marketing and partner enablement solutions that translate scientific complexity into deeply human stories. We help you earn trust, accelerate adoption, and reach the people who make decisions, including patients, clinicians, procurement teams, and investors.

Translating science into strategy

Healthcare and biotech teams excel at innovation but translating it into accessible stories is another challenge. We turn technical messaging into clear, persuasive narratives for diverse audiences from clinicians to investors. Whether genomic diagnostics or digital health, we clarify what it is, why it matters, and how it helps. Our blend of storytelling and regulatory-savvy creative ensures your message is both compliant and compelling.

Empowering partner & provider ecosystems

Partnerships power healthcare growth. We equip your indirect channels with messaging and tools that drive action. From co-marketing kits to clinical education assets and sales enablement, we create materials your partners and field teams can actually use, with clear and audience-ready value stories.

Building trust through thought leadership

In healthcare, trust is everything. We help you lead critical conversations with credibility and care.
Through content strategy, whitepapers, clinical blogs, and executive POVs, we craft messaging that balances data with empathy and elevates your voice on issues like outcomes, inclusion, and privacy.

Scaling GTM in regulated environments

Compliance should not slow your momentum. We help you launch quickly and safely.

Our GTM workshops align product, clinical, and regulatory teams. We build launch campaigns that meet risk requirements while resonating with stakeholders, and we design scalable systems for repeatable success.

Differentiators	Why it matters
Scientific translation	We transform research-heavy or clinical messages into digestible, persuasive value narratives.
Integrated partner GTM support	Our experience in channel strategy, enablement, and co-branded content helps scale your message through trusted intermediaries.
Creative + consulting fusion	We don’t just write and design. We help you architect strategic marketing programs that reflect your industry realities.
Compliance-aware execution	We understand the importance of navigating medical, legal, and regulatory review (MLR) while still driving creative impact.
Human-centered philosophy	Our work is grounded in empathy, access, and storytelling. We connect people with the humanity behind the molecule, algorithm, or device.

At its core, healthcare marketing is about connection between science and outcomes, between innovation and adoption, between companies and the people they serve. Healthcare deserves marketing that is both strategic and soulful.

Example deliverables for healthcare clients

GTM messaging frameworks
Patient connection journeys

HCP and payer communication kits

Partner playbooks

Thought leadership and editorial strategy

Launch campaigns for new platforms/diagnostics